Here at Bertan, we’re proud to offer the best SEO services in Manchester.
You can use our services to enhance your website’s search engine authority and visibility.
SEO is a long-term digital marketing investment, and we can make the process a lot easier for your business.
Bertan is a specialist SEO agency focused on practical strategies, technical expertise, and measurable results. We help businesses improve their online visibility, attract relevant organic traffic, and turn search performance into meaningful business outcomes.
Whether you want to reach customers in Manchester, across the UK, or in international markets, we develop SEO strategies around your business, target audience, and objectives. If an approach isn’t delivering the expected results, we analyse the data, adapt the strategy, and explore alternative solutions.
Our work covers every important aspect of a website’s search performance, from technical SEO and site structure to local search, content optimisation, analytics, and performance monitoring. We use reliable SEO and analytical tools to track organic traffic, user behaviour, engagement, and conversions, allowing us to measure progress and continuously refine the strategy.
There is no single formula for achieving sustainable search visibility. Every website, industry, and competitive market is different.
That’s why we start by understanding your website, your competitors, your audience, and the goals you want to achieve. From there, we identify opportunities, prioritise the work that can make the greatest difference, and create a clear roadmap for improvement.
Our approach is straightforward: analyse, optimise, measure, and adapt.
We believe SEO should be an ongoing process rather than a one-off project. Search engines, competitors, websites, and user behaviour are constantly changing, so strategies need to evolve with them.
The SEO industry has changed significantly over the years, from the early days of keyword-focused optimisation to today’s technically complex and highly competitive search environment.
Bertan brings extensive experience across technical SEO, international search, website management, analytics, and digital marketing. This allows us to look beyond individual rankings and consider how your entire website contributes to organic performance.
We take a practical and transparent approach to our work. Rather than applying a standard package to every business, we look at the specific challenges and opportunities within your website and market.
Regular reporting helps you understand what has been done, what has changed, and where the strategy is heading. This gives you a clearer picture of SEO performance and helps establish realistic objectives for the months ahead.
For many businesses, Google is an important starting point when potential customers are looking for products, services, information, or local businesses.
A strong organic search presence can help your website reach people who are already searching for what you offer. Unlike paid advertising, where visibility generally depends on ongoing advertising spend, SEO focuses on improving the website and its ability to perform in organic search.
The opportunity isn’t limited to large companies. Local businesses and smaller organisations can also compete for relevant searches by building a technically sound website, providing useful information, and developing a strategy that reflects the needs of their target audience.
SEO can also complement other marketing activities. As your organic presence develops, you can use the data from search performance to better understand your audience, identify opportunities, and make more informed decisions across your wider digital marketing strategy.
We begin by analysing your existing website to understand its current performance. This includes reviewing site structure, technical SEO, indexing, internal linking, page speed, mobile usability, and other factors that may affect search visibility.
The audit helps us identify technical issues, missed opportunities, and areas where improvements can have the greatest impact.
Understanding the competitive landscape is an important part of developing an effective SEO strategy.
We analyse relevant competitors, their websites, search visibility, content, technical setup, and backlink profiles. This helps us understand what is working within your market and identify opportunities for your business.
Once the priorities and roadmap have been established, we put the strategy into action.
Depending on your website and objectives, this may include technical improvements, site architecture, on-page optimisation, content improvements, internal linking, local SEO, international SEO, backlink optimisation, and performance improvements.
The focus is on making meaningful improvements to the website while keeping the user experience at the centre of the process.
SEO doesn’t end once changes have been implemented.
We monitor organic visibility, traffic, engagement, conversions, and other relevant performance indicators to understand how the website is developing. The results help us determine what is working, what needs further attention, and where new opportunities exist.
As search engines, competitors, and user behaviour change, we adapt the strategy accordingly.
Technical SEO is the cleansing of the website from technical errors for search engine crawling and indexing. Every website will have its technical issues, so use our technical SEO services to clean up the codes, increase the page speed, on-site optimisation and, as a result, watch the website traffic thrive. A website without a quality technical SEO strategy will negatively impact rankings, and ultimately your profits. We are happy to help you fix and refine the HTML, CSS, and JavaScript strategy to optimise your website to its full potential.
Local SEO service aim is to grow the search engine rank in your business area. Increase Google Maps ranking for Manchester-related search terms. What is the first thing you do when looking for a new restaurant, bar, shop, or service in your local area? For the majority of people, the answer will be to Google it. All you have to do to get people off their screens to your business is investing in a good local SEO strategy. Our SEO experts will use local SEO techniques to improve the website and Google Maps rankings for Manchester related search terms.
A solid link building strategy is vital for SEO campaigns. In fact, it is arguably the most important aspect of an online marketing strategy. Organic, relevant, and real backlinks provide a huge impact towards the web traffic. Gaining links from popular, relevant, and trustworthy sites are more likely to increase rank on search engines and to encourage potential customers to visit your site. There are unlimited spam backlinks on the web which are harmful. Let us check your backlinks regularly, and help you build high quality and effective backlinks.
So, you have a website. The home page has been written up, the e-commerce page has been optimised, and your codes are running smoothly. But, to successfully market your business, you can’t stop there. Regular, relevant, and quality content can attract new customers and encourage them to engage with your company. A well-written blog that is relevant to the products and services you provide. That is a fantastic method to gain higher rankings on search engines, generate strong customer relationships and bring new visitors to the website.
When we work with you, we offer a thorough analysis of all of the web pages to bring all of the Google issues to the surface. We can then provide you with a free report documenting the strengths and weaknesses of your website. Together, we can answer all of these questions: what technical issues does your site have? What are the competitors doing? See the roadmap and checklist. How can we go forward to make your site the best that it can be? Let's analyse all of your site pages to know what's the issues on the site.
Do you have a multi-language website? Or, do you want to target customers internationally? Building a multi-lingual or multi-regional website can be tricky, but our experts are here to help you. Branching out your website to international audiences is a lot more than just translating the content you already have. Does your phrasing translate correctly? Does your content resonate with a different audience? Is your code translated? We can carry out the operations of national and international search engine optimisation and marketing operations.
WordPress is the biggest and the best CMS for SEO. Most of the sites in the world are WordPress. That's why it's so important for Google. So much so that Google even has a plugin for WordPress. We can support your WordPress site's all layers from server to visitor. We offer optimised WordPress website services compatible with Google. If you already have, let's fix the technical issues on your site and improve Google compatibility. We can create a better navigation system. We should fix the meta and heading issues. Now we have a default Sitemap for Google, on WordPress which is awesome.
Search engines are the best way to connect with ready-to-buy leads. We are aware that there is much profit increasing in search engine marketing. Our general approach is to cut down the job into important parts and mine data to improve your search engine advertising. In short, no matter what business goals you have. The widely known idea with search engine marketing is to drive revenue or enhance website traffic. Generally implementing a comprehensive digital marketing roadmap.
The popularity of online shopping has soared in the past few years, so it is critical to put time and energy into a powerful e-commerce strategy. 71% of shoppers believe they can find better deals online. Any e-commerce site needs to rank higher than the competitors to sell product online. Even if you beat your competitors on price, quality, delivery times and customer service, none of these matters if the website has a low ranking. Customers rarely scroll to the second page of search results, so to actually sell the products, you need a high-quality e-commerce SEO strategy.
The press release is an official news distribution to provide information. It's also a great way for people to know about your business too. An optimised press release is a great way to increase your search engine ranking and boost the company's reputation. In this case, you can choose anchor text which is dramatically important in SEO. A press release submission provides a natural link, brand awareness and referral traffic. Grab the user attention through news sites and accomplish your SEO goals. We have a Google News publisher regional daily news website covering Greater Manchester.
Make your website faster through our services. One of the best Google's aims for the world is to make the web faster. Increase the website speed exactly means increase the number of visits. Only %15 of the website is quick on the web. Each second delay decreases the number of visitors by %7. Check your site with Google PageSpeed Insight. We use it as our main page speed tool.
A great website is necessary for every business. Web design as your businesses requirements. Fully Google compatible, industry-related design and high technology code trees. You should know that SEF (Search engine Friendly) means to create search engine friendly website. Think of building a website as an engine. Debug your pages from coding errors. HTML and CSS validation. Code or server-side any problems can be related to the number of visitors.
We have a news website called ManchesterNews.com targeted to get more organic visitors from the Greater Manchester users to help our customers. Our site is growing day by day thanks to unique News content generation, technical SEO include high-speed page performance.
This website came with a lot of mobile-friendly issues. We’ve analysed this site and write a roadmap. Optimized the mobile-friendly issues and increased their page speed score up to 90. Fixed the Search Console, Core web vitals issues. This screenshot shows the increase in organic results.
SEO stands for Search Engine Optimization, considered the best digital marketing method. SEO drives unpaid traffic from search engines, also known as natural or organic results, which leads to an excellent return on investment. This process adapts to the algorithms that rank sites in search engine results. All search engines, especially Google, operate with numerous algorithms. SEO involves adapting to these algorithms. It focuses on understanding how search engines work, improving search engine rankings, and identifying the most important searches. The aim is to achieve higher search engine rankings and attract more visitors.
Determine if your site’s pages are included in Google search results. Often, you don’t need to submit your site manually. Simply perform a Google search using the command “site:bertan.net(your sitename). If results appear, your site is indexed. If not, Google Search Console Tools is the best alternative for contacting Google as a website owner. This tool allows you to monitor your website’s search performance, identify crawling issues, submit the sitemap, and much more.
On-page SEO often involves optimizing the HTML code of web pages. The content of the page is also extremely important in this process. Key elements of On-Page SEO include using keywords in the title and meta description, improving website page speed, creating a better heading hierarchy, optimizing images and videos, crafting meaningful page URLs, developing a better and easily clickable navigation system, and enhancing mobile-friendliness.
An SEO company or agency employs web professionals to improve their customers’ websites’ search engine visibility. With an SEO company, you gain a digital marketing partner to promote your business online. Finding the best SEO company involves browsing Google results. Some SEO companies in Manchester have reached valuations exceeding a million pounds in recent years. These SEO agencies offer a wide variety of services, from content to software optimization, to increase search engine rankings. After conducting an in-depth analysis, we can help you achieve long-term growth in search engine visibility.
Choosing between SEO and PPC depends on your preference. We recommend combining both techniques for maximum impact. PPC will boost your online presence and help you grow faster. However, you need to ensure you can meet the increasing demand resulting from your company’s enhanced exposure and interest. This is why you may need to stop or adjust your PPC campaign periodically.
You can prefer one of the two methods to rank higher on search engines. One is PPC, which stands for pay-per-click advertisement, and you need to spare a marketing budget for it. If you run out of your budget, you will be no longer listed on the results. The other one is SEO. You do not have to spare a fixed budget to rank higher. If your website or content is SEO-friendly, you can win a seat in rankings and enjoy the conversions.
Today, almost all potential customers use search engines to find information about a particular product or service. With the right and robust SEO strategies, you can rank higher in search results and gain a competitive edge in your industry. The best part of SEO is that it doesn’t care about your company size. If you meet the standards and make the necessary adjustments, you can achieve high rankings and success.
The choice depends on your goals, products, and services. Depending on the nature of your business, you can limit yourself to one method or pursue results in both. Contact us to discuss your plans, goals, and expectations in detail. We provide consultancy to help you determine the best option for your business.
