The cost of SEO can vary significantly depending on several factors, including the scope of the project, the size of the business, the competitiveness of the industry, and the level of expertise of the SEO provider.
Hourly Rate
- Freelancers/Consultants: $50 to $150 per hour
- Agencies: $100 to $300+ per hour
Monthly Retainer
- Small Businesses: $500 to $2,000 per month
- Medium-Sized Businesses: $2,000 to $5,000 per month
- Large Enterprises: $5,000 to $30,000+ per month
Project-Based Pricing
- Small Projects: $1,000 to $5,000
- Medium Projects: $5,000 to $20,000
- Large Projects: $20,000 to $50,000+
Performance-Based Pricing
This model is less common and typically involves paying a base fee plus a bonus for achieving specific performance goals, such as reaching a certain keyword ranking or increasing organic traffic by a set percentage.