{"id":4832,"date":"2019-02-17T10:48:33","date_gmt":"2019-02-17T07:48:33","guid":{"rendered":"https:\/\/bertanuzun.com\/?p=4832"},"modified":"2024-08-25T00:04:29","modified_gmt":"2024-08-24T21:04:29","slug":"gorsel-seo","status":"publish","type":"post","link":"https:\/\/bertan.net\/tr\/gorsel-seo\/","title":{"rendered":"G\u00f6rseller \u0130\u00e7in SEO Rehberi"},"content":{"rendered":"\r\n<p>G\u00f6rseller Web&#8217;in olmazsa olmazlar\u0131ndan biri. E-ticaret, yemek, blog, haber bir \u00e7ok site g\u00f6rsellerden olu\u015fuyor. Tabiki Google&#8217;\u0131n bu konuda da y\u00f6nergeleri var. \u00d6zellikle en son yap\u0131lan g\u00fcncellemeden sonra g\u00f6rsele bak linki kald\u0131r\u0131ld\u0131ktan sonra kullan\u0131c\u0131lar\u0131 web sitelerinin indekslerine y\u00f6nlendirmeye ba\u015flad\u0131. Bir \u00e7ok web sitesi sahibi sitesinde yer alan g\u00f6rsellere herhangi bir optimizasyon yapm\u0131yor. Bu durum daha fazla ziyaret\u00e7i alman\u0131za engel oluyor olabilir.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>Google g\u00f6rsellerde yer alan nesneleri, y\u00fczleri, yaz\u0131lar\u0131 analiz edebilmek i\u00e7in AutoML Vision makina \u00f6\u011frenimi kullan\u0131yor. Bu sayede resimlerden detayl\u0131 bilgi elde edebiliyor. Web sitelerinde kullan\u0131lacak alakas\u0131z g\u00f6rsel optimizasyon s\u00fcre\u00e7leri sitelerinize zarar verebilir.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Gorsel_Boyutu_Dogru_Olsun\"><\/span>G\u00f6rsel Boyutu Do\u011fru Olsun<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>G\u00f6rsel boyutu, web sitenizde kulland\u0131\u011f\u0131n\u0131z boyutla ayn\u0131 olmas\u0131 hem network i\u015fgalinin hem de g\u00f6rselde yer alabilecek piksel sorunlar\u0131n\u0131n \u00f6n\u00fcne ge\u00e7er. Do\u011fru g\u00f6rsel boyutland\u0131rmas\u0131 yap\u0131ld\u0131ktan sonra ilk optimizasyon s\u00fcreci tamamlanm\u0131\u015f olur.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\" id=\"mce_21\"><span class=\"ez-toc-section\" id=\"Gorsel_Boyutlarini_HTMLde_Belirtin\"><\/span>G\u00f6rsel Boyutlar\u0131n\u0131 HTML&#8217;de Belirtin<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>G\u00f6rsel HTML tagleriyle, g\u00f6rselin kayna\u011f\u0131nda yer alan boyutlar\u0131n e\u015fle\u015fmesi de art\u0131 sa\u011flar. Bu sayede bot ve kullan\u0131c\u0131 fark etmeden herkese ayn\u0131 boyutlarda g\u00f6rseller g\u00f6sterebilirsiniz. Bu HTML ve G\u00f6rsel optimizasyonu i\u00e7in son derece \u00f6nemlidir.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Gorsel_Alt_Etiketi\"><\/span>G\u00f6rsel Alt Etiketi<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>Google&#8217;\u0131n yapay zekas\u0131 yava\u015f yava\u015f g\u00f6rselleri tan\u0131mlamaya ba\u015flad\u0131. \u00d6rnek vermek gerekirse YouTube&#8217;da \u00e7al\u0131\u015fan bir AI, videolarda yer alan g\u00f6r\u00fcnt\u00fclere g\u00f6re Kedi tespiti yapabiliyor. Bu s\u00fcre\u00e7 hala tamamlanmad\u0131\u011f\u0131 i\u00e7in, \u015fimdilik alt etiketleri kullanmam\u0131z gerekiyor. Alt etiketi sayesinde g\u00f6rselin tan\u0131m\u0131n\u0131 yazabilir, resmin yada foto\u011fraf\u0131n neyle alakal\u0131 oldu\u011funu Google&#8217;a bildirebiliriz. Alt etiketi kurarak 1 c\u00fcmle ile g\u00f6rseli tan\u0131tman\u0131z\u0131 tavsiye ederim.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Resim_Isimleri\"><\/span>Resim \u0130simleri<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>G\u00f6rsellerin isimlerinde anahtar kelime bar\u0131nd\u0131rmak halen i\u015fe yarayan bir SEO tekni\u011fi. G\u00f6rsellerinize ID&#8217;li isimler vermeniz yerine, gorsel-ismi.jpg \u015feklinde tan\u0131mlayabilirsiniz. Bu tan\u0131m Google&#8217;a yard\u0131mc\u0131 olacakt\u0131r.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Sikistirilmis_Gorseller\"><\/span>S\u0131k\u0131\u015ft\u0131r\u0131lm\u0131\u015f G\u00f6rseller<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>S\u0131k\u0131\u015ft\u0131r\u0131lm\u0131\u015f g\u00f6rseller sunucunuzun ve kullan\u0131c\u0131lar\u0131n bant geni\u015fli\u011fini d\u00fc\u015f\u00fcrecek, site h\u0131z\u0131n\u0131 artt\u0131racakt\u0131r. \u00d6zellikle webp son d\u00f6nemde \u00e7ok reva\u00e7ta olan bir g\u00f6rsel s\u00fcr\u00fcm\u00fc. Bu s\u00fcr\u00fcm sayesinde daha s\u0131k\u0131\u015ft\u0131r\u0131lm\u0131\u015f ve kaliteli g\u00f6rseller elde edebiliyoruz. G\u00f6rsel s\u0131k\u0131\u015ft\u0131rma i\u015flemini squoosh.app adresinde yer alan Google&#8217;\u0131n g\u00f6rsel s\u0131k\u0131\u015ft\u0131rma arac\u0131yla yapabilirsiniz.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Resim_Site_Haritasi\"><\/span>Resim Site Haritas\u0131<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>Resim site haritas\u0131 kullanarak Google&#8217;\u0131n sitenizde bulamayaca\u011f\u0131 (JavaScript ile gelen) g\u00f6rselleri Google&#8217;a bildirebilirsiniz. Bu sayede bu g\u00f6rsellerin de Google dizinine dahil olmas\u0131n\u0131 sa\u011flayabilirsiniz. \u00d6rnek bir resim site haritas\u0131 payla\u015f\u0131yorum<\/p>\r\n\r\n\r\n\r\n<pre class=\"wp-block-code\"><code>&lt;?xml version=\"1.0\" encoding=\"UTF-8\"?&gt;&lt;urlset xmlns=\"http:\/\/www.sitemaps.org\/schemas\/sitemap\/0.9\"\u00a0 \u00a0 \u00a0 \u00a0 xmlns:image=\"http:\/\/www.google.com\/schemas\/sitemap-image\/1.1\"&gt;\u00a0 &lt;url&gt;\u00a0 \u00a0 &lt;loc&gt;http:\/\/example.com\/sample.html&lt;\/loc&gt;\u00a0 \u00a0 &lt;image:image&gt;\u00a0 \u00a0 \u00a0 &lt;image:loc&gt;http:\/\/example.com\/image.jpg&lt;\/image:loc&gt;\u00a0 \u00a0 &lt;\/image:image&gt;\u00a0 \u00a0 &lt;image:image&gt;\u00a0 \u00a0 \u00a0 &lt;image:loc&gt;http:\/\/example.com\/photo.jpg&lt;\/image:loc&gt;\u00a0 \u00a0 &lt;\/image:image&gt;\u00a0 &lt;\/url&gt; &lt;\/urlset&gt; <\/code><\/pre>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Galeriler_Icin_Sayfa_Adresi_Degismesin\"><\/span>Galeriler \u0130\u00e7in Sayfa Adresi De\u011fi\u015fmesin<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>Son d\u00f6nemde T\u00fcrk haber sitelerinin bolca kulland\u0131\u011f\u0131, galeri spam sayfalar\u0131 kullan\u0131c\u0131lara y\u00fcksek rahats\u0131zl\u0131k verebilir. Bu sayfalarda her g\u00f6rseli de\u011fi\u015ftirmek i\u00e7in site URL&#8217;i de de\u011fi\u015fiyor ve sayfa trafikleri \u015fi\u015firiliyor. \u015eahsen bu galerileri kullanan siteleri ziyaret etmiyorum, etmek zorunda kal\u0131rsam \u00e7\u0131k\u0131\u015f yap\u0131yorum.<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>G\u00f6rseller Web&#8217;in olmazsa olmazlar\u0131ndan biri. E-ticaret, yemek, blog, haber bir \u00e7ok site g\u00f6rsellerden olu\u015fuyor. Tabiki Google&#8217;\u0131n bu konuda da y\u00f6nergeleri var. \u00d6zellikle en son yap\u0131lan g\u00fcncellemeden sonra g\u00f6rsele bak linki kald\u0131r\u0131ld\u0131ktan sonra kullan\u0131c\u0131lar\u0131 web sitelerinin indekslerine y\u00f6nlendirmeye ba\u015flad\u0131. Bir \u00e7ok web sitesi sahibi sitesinde yer alan g\u00f6rsellere herhangi bir optimizasyon yapm\u0131yor. Bu durum daha fazla<\/p>\n","protected":false},"author":1,"featured_media":4833,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[63],"tags":[],"class_list":{"0":"post-4832","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-seo-blog"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>G\u00f6rseller \u0130\u00e7in SEO Rehberi | Bertan<\/title>\n<meta name=\"description\" content=\"G\u00f6rseller Web&#039;in olmazsa olmazlar\u0131ndan biri. E-ticaret, yemek, blog, haber bir \u00e7ok site g\u00f6rsellerden olu\u015fuyor. 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