{"id":4549,"date":"2019-01-10T16:27:05","date_gmt":"2019-01-10T13:27:05","guid":{"rendered":"https:\/\/bertanuzun.com\/?p=4549"},"modified":"2024-08-17T21:38:08","modified_gmt":"2024-08-17T18:38:08","slug":"seo-hatalari","status":"publish","type":"post","link":"https:\/\/bertan.net\/tr\/seo-hatalari\/","title":{"rendered":"En \u00e7ok yap\u0131lan SEO hatalar\u0131"},"content":{"rendered":"<p>Her zaman do\u011frulardan bahsettim, biraz da SEO yanl\u0131\u015flar\u0131ndan ve hatalardan bahsedelim \ud83d\ude42<br \/>\n<strong>Garanti veren SEO ajanslar\u0131 var ve ben ilk s\u0131ra istiyorum<\/strong><br \/>\nTeyit: Google&#8217;da hangi s\u0131rada olaca\u011f\u0131n\u0131z\u0131 siz veya ajans de\u011fil, Google algoritmalar\u0131 belirler. Bu algoritmalar sitenizi s\u00fcrekli analiz eder ve i\u00e7eriklere g\u00f6re s\u0131ralar. G\u00fcn\u00fcm\u00fczde bir \u00e7ok kelimede SEO ile ilk s\u0131raya gelmeyi d\u00fc\u015f\u00fcnmek bir hatad\u0131r. Bir \u00e7ok anahtar kelimede 4 s\u0131ra reklam, 4 s\u0131ra harita hatta baz\u0131 sorgularda sorunun cevab\u0131 veya u\u00e7ak bileti, otel rezervasyonu, al\u0131\u015fveri\u015f gibi alanlar yer al\u0131yor. Bu nedenle X kelimesinde ilk s\u0131rada olay\u0131m d\u00fc\u015f\u00fcncesi hayalden ibarettir. Ayr\u0131ca bunun i\u00e7in u\u011fra\u015f vermek, Google Ads ile bo\u015f bir rekabet demektir.<\/h2>\n<p><strong>SEO&#8217;cu her \u015feyi kendisi yapmal\u0131d\u0131r.<\/strong><br \/>\nTeyit: SEO&#8217;cu optimizasyonu y\u00fcr\u00fctmekle g\u00f6revlidir ve bu optimizasyonlar Tasar\u0131mdan sunucuya, sunucudan i\u00e7eri\u011fe, i\u00e7erikten yaz\u0131l\u0131ma t\u00fcm web mimarisini i\u00e7erir. Bu nedenle SEO tek ba\u015f\u0131na yap\u0131labilecek bir i\u015f de\u011fildir, i\u015finde iyi olan SEO&#8217;cular bu noktada web sitelerinden 365 derece anlar. Buldu\u011fu hatalar\u0131 ve geli\u015ftirmeleri yaz\u0131l\u0131mc\u0131lara, tasar\u0131mc\u0131lara, i\u015fletmeye, y\u00f6neticiye raporlamakla y\u00fck\u00fcml\u00fcd\u00fcr. SEO&#8217;cu yaz\u0131l\u0131m, tasar\u0131m veya i\u00e7erik yapmakla y\u00fck\u00fcml\u00fc de\u011fildir.<br \/>\n<strong>Daha sonra i\u015fimize yarar, silmeyelim.<\/strong><br \/>\nTeyit: SEO s\u00fcre\u00e7leri; kod kalitesi, minimize ve i\u015flevselli\u011fi ile beraber y\u00fcr\u00fct\u00fcl\u00fcr. Clean code yaz\u0131l\u0131mc\u0131l\u0131k ustal\u0131k gerektirir. Amat\u00f6rlerin s\u0131k s\u0131k yapt\u0131\u011f\u0131 bir hatad\u0131r. Sitede kullan\u0131lmayan ve gereksiz olan her \u015feyi kald\u0131rman\u0131z grekir. Bu sayede Kullan\u0131c\u0131n\u0131n network\u00fcn\u00fc ve sunucular\u0131 da yormam\u0131\u015f olursunuz.<br \/>\n<strong>Gereksiz etiket kullan\u0131m\u0131.<\/strong><br \/>\nTeyit: Sitede gereksiz ve fazlaca kullan\u0131lan etiketler spam score&#8217;u artt\u0131rmaktan ba\u015fka bir i\u015fe yaramaz.<br \/>\n<strong>Site sahibi gibi d\u00fc\u015f\u00fcnmek.<\/strong><br \/>\nSizde sadece bir admin de\u011filsiniz. Ayn\u0131 zamanda kullan\u0131c\u0131s\u0131n\u0131z. Kullan\u0131c\u0131 g\u00f6z\u00fcyle sitenizden memnun olup olmad\u0131\u011f\u0131n\u0131z\u0131 hesap etip, user experince \u00e7al\u0131\u015fmas\u0131 yapman\u0131z gerekir.<br \/>\n<strong>Kopya yada Faydas\u0131z i\u00e7erikler yaratmak.<\/strong><br \/>\nSitenizde kopya i\u00e7erikler yay\u0131nlaman\u0131z, sitenizin de\u011ferini artt\u0131rmaktan \u00e7ok d\u00fc\u015f\u00fcr\u00fcyor olabilir. Google algoritmalar\u0131 gereklili\u011fi y\u00fcksek kopya i\u00e7erikleri de tespit etmektedir lakin genel olarak.<br \/>\n<strong>Anahtar kelimeleri defalarca i\u00e7erikte ge\u00e7irmek<\/strong><br \/>\n\u0130\u00e7eri\u011finizi gereksiz yere anahtar kelimelerle doldurman\u0131z, \u00fcst s\u0131ralarda olman\u0131za katk\u0131 sa\u011flamayacakt\u0131r.<br \/>\n<strong>G\u00f6rsellerin kaynak boyutunun farkl\u0131 olmas\u0131<\/strong><br \/>\nKullan\u0131c\u0131 ekran\u0131na yans\u0131tt\u0131\u011f\u0131n\u0131z g\u00f6rsel boyutu ne ise, sunucunuzdaki kaynak boyutu da ayn\u0131 olmal\u0131d\u0131r. Bu sayede site h\u0131z\u0131n\u0131 gereksiz yere yava\u015flatmazs\u0131n\u0131z. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Her zaman do\u011frulardan bahsettim, biraz da SEO yanl\u0131\u015flar\u0131ndan ve hatalardan bahsedelim \ud83d\ude42 Garanti veren SEO ajanslar\u0131 var ve ben ilk s\u0131ra istiyorum Teyit: Google&#8217;da hangi s\u0131rada olaca\u011f\u0131n\u0131z\u0131 siz veya ajans de\u011fil, Google algoritmalar\u0131 belirler. Bu algoritmalar sitenizi s\u00fcrekli analiz eder ve i\u00e7eriklere g\u00f6re s\u0131ralar. G\u00fcn\u00fcm\u00fczde bir \u00e7ok kelimede SEO ile ilk s\u0131raya gelmeyi d\u00fc\u015f\u00fcnmek bir<\/p>\n","protected":false},"author":1,"featured_media":4550,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[63],"tags":[],"class_list":{"0":"post-4549","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-seo-blog"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>En \u00e7ok yap\u0131lan SEO hatalar\u0131 | Bertan<\/title>\n<meta name=\"description\" content=\"Her zaman do\u011frulardan bahsettim, biraz da SEO yanl\u0131\u015flar\u0131ndan ve hatalardan bahsedelim :) Garanti veren SEO ajanslar\u0131 var ve ben ilk s\u0131ra istiyorum Teyit:\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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