{"id":3056,"date":"2018-09-18T11:34:07","date_gmt":"2018-09-18T11:34:07","guid":{"rendered":"https:\/\/bertan.net\/tr\/?p=3056"},"modified":"2024-08-25T02:24:51","modified_gmt":"2024-08-24T23:24:51","slug":"organik","status":"publish","type":"post","link":"https:\/\/bertan.net\/tr\/organik\/","title":{"rendered":"Organik Ziyaret\u00e7i Nedir?"},"content":{"rendered":"

Organik ziyaret\u00e7i, bir web sitesine kendi iste\u011fiyle ve do\u011fal \u015fekilde arama motorlar\u0131ndan gelen trafiklerdir. Bu ba\u011flamda bir web sitesine gelen en de\u011ferli trafiktir. Organik hitler ile SEO y\u00fckseli\u015fi yakalanaca\u011f\u0131n\u0131 iddia eden programlar veya bu hizmeti satan firmalar tamamen \u00e7\u00f6pt\u00fcr. \u00c7ok basit metriklerle bu organik hitler ger\u00e7ek mi \u00f6l\u00e7ebildi\u011fimize g\u00f6re, Google bunu \u00e7ok daha yak\u0131ndan takip etmektedir. Ziyaret\u00e7ilerin Organik mi yada \u0130norganik mi oldu\u011funu anlamak i\u00e7in yap\u0131lmas\u0131 gerekenler:<\/p>\n

Sahte Hit Tespiti<\/h2>\n

1. Trafik Kayna\u011f\u0131 arama motoru mu?
\n2. Trafik kayna\u011f\u0131 Google’dan bir kelime ise,
\n3. Kelimenin ayl\u0131k aranma hacminin \u00f6l\u00e7\u00fclmesi,
\n4. Web sitesinin ilk sayfa s\u0131ralamas\u0131na g\u00f6re, anahtar kelimenin ayl\u0131k aranma hacminin ne kadar\u0131n\u0131 alaca\u011f\u0131 alt tarafta yer al\u0131yor,
\n5. Trafik tek bir kelimeden geliyorsa ve y\u00fczde olarak %40’lar\u0131n \u00fczerine \u00e7\u0131karsa trafik botlarla yap\u0131lm\u0131\u015f olabilir,
\n6. Siteye gelen ziyaret\u00e7ilerin sitede kalma s\u00fcresi i\u00e7eri\u011fin okunabilirli\u011fini kar\u015f\u0131lamas\u0131 gerekir,
\n7. Ziyaret\u00e7i \u00e7e\u015fitlili\u011fi \u00e7ok \u00f6nemlidir tek d\u00fcze, tek konum, tek anahtar kelime, tek sayfa \u015feklinde gelen trafikler organik olmayabilir.<\/p>\n

Google 2017 y\u0131l\u0131 i\u00e7in ilk sayfadaki sitelerin, anahtar kelimenin ayl\u0131k aranma hacminin ne kadar\u0131n\u0131 ald\u0131\u011f\u0131n\u0131 y\u00fczde olarak belirtmi\u015ftir. Rakamlar y\u0131ldan y\u0131la de\u011fi\u015fmekte, konuyla ilgili g\u00fcn\u00fcm\u00fczde Google taraf\u0131ndan s\u00fcrekli A\/B testleri yap\u0131lmaktad\u0131r.<\/p>\n

Pozisyon 1 \u2013 20.5%
\nPozisyon 2 \u2013 13.32%
\nPozisyon 3 \u2013 13.14%
\nPozisyon 4 \u2013 8.98%
\nPozisyon 5 \u2013 9.21%
\nPozisyon 6 \u2013 6.73%
\nPozisyon 7 \u2013 7.61%
\nPozisyon 8 \u2013 6.92%
\nPozisyon 9 \u2013 5.52%
\nPozisyon 10 \u2013 7.95%<\/p>\n","protected":false},"excerpt":{"rendered":"

Organik ziyaret\u00e7i, bir web sitesine kendi iste\u011fiyle ve do\u011fal \u015fekilde arama motorlar\u0131ndan gelen trafiklerdir. Bu ba\u011flamda bir web sitesine gelen en de\u011ferli trafiktir. Organik hitler ile SEO y\u00fckseli\u015fi yakalanaca\u011f\u0131n\u0131 iddia eden programlar veya bu hizmeti satan firmalar tamamen \u00e7\u00f6pt\u00fcr. \u00c7ok basit metriklerle bu organik hitler ger\u00e7ek mi \u00f6l\u00e7ebildi\u011fimize g\u00f6re, Google bunu \u00e7ok daha yak\u0131ndan takip<\/p>\n","protected":false},"author":1,"featured_media":3057,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[63],"tags":[],"class_list":{"0":"post-3056","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-seo-blog"},"yoast_head":"\nOrganik Ziyaret\u00e7i Nedir? | Bertan<\/title>\n<meta name=\"description\" content=\"Organik ziyaret\u00e7i, bir web sitesine kendi iste\u011fiyle ve do\u011fal \u015fekilde arama motorlar\u0131ndan gelen trafiklerdir. 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